Migrant Tales publishes on and off Finnish tabloid ads* (lööppi in Finnish) from the 1990s. Taking into account that Finland’s immigrant population started to grow during that decade, it is easy at least through some of the main stories of tabloids like Ilta-Sanomat and Iltalehti to see how some of them reflected our xenophobic and racist views.
Migrant Tales apologizes for the racist content. Some ads that one can find from the 1930s and later in Finland are too offensive to publish on our blog. Some of these include shoe polish, bubble gum, licorice and other products.
Some billboards are truly hilarious depending on your perspective of things. This one of Miss Finland 1991 Tanja Karpela and of a handsome-looking black man tells readers that she refused to date this person or dance with him.
Was it because Karpela likes only go out with men who are white and Finnish? My guess is as good as yours.