Ilta-Sanomat tabloid ad (lööppi) from September 21, 1992

by , under Enrique

Migrant Tales will begin to publish Finnish tabloid ads* (lööppi in Finnish) from the 1990s. Taking into account that Finland’s immigrant population started to grow during that decade, it is easy at least through some of the main stories of tabloids like Ilta-Sanomat and Iltalehti to see how some of them reflected our xenophobic and racist views.

Some of their stories, like the one below, showed Finland’s reaction to refugees to be even life-threatening on occasions.

The billboard below states that a refugee family was saved from a petrol bomb attack.

The poor atmosphere for refugees and immigrants was exacerbated by Finland’s worst recession in a century, when unemployment levels came close to 20%.

*Migration Institute archive.